3 Components To A WHY Video
1. WHEN I WAS __________.
Waste no time, get right to the story. This is where the WHY comes in.
2. I BELIEVE THAT __________.
Now go from the emotion of the story you just told to the overarching lesson of what you stand for.
3. I AM __________.
Give a brief explanation of what you do. Make sure to be specific and concise.